atak (at) atak (dot) is
1Select a car
2Insurance and Extras
3Check out

Pick-up

Return

Terms and Conditions

TERMS AND CONDITIONS

1. Lessee´s obligation

1.1 Lessee agrees to the terms and conditions of the rental by signing the rental agreement, of which they will receive a digital copy or a printed copy upon request. The lessee is named in the rental agreement.

1.2 Lessee is required to sign a copy of the rental agreement with a digital signature through a qualified signature equipment certified, cf. Act No. 28/2001 on electronic signatures or by hand on the rental agreement. Lessee must keep a digital or printed copy at hand.

1.3 Lessee agrees on the vehicle condition by signing the rental agreement and condition report.

1.4 Lessee must give consent for a pre-authorization on an approved credit card if required. The amount is equal to the CDW excess.

1.5 Lessee is required to provide payment card info at check out, the card cannot be changed during the rental. 

1.6 Lessee consents charges to their payment card, by signing the rental agreement, for the rental charges and any other miscellaneous costs, during and after the rental according to the terms, valid up to 90 days after end of the rental period.

1.7 Lessee’s rental period starts when they pick up the vehicle and ends when the lessor acknowledges that the vehicle and keys have been returned and the vehicle has been examined. 

1.8 Lessee must provide an email address to receive emails from the lessor during the rental.

1.9 Any lessee who will not be driving the vehicle must add an extra driver to the rental agreement.

1.10 Lessee is not allowed to use the vehicle for participation in or training for speed racing or speed tests. 

1.11 Lessee is responsible for all costs for damages not covered by Collision Damage Waiver (CDW) insurance. 

1.12 Lessee is responsible for all costs for loss of use while the damaged vehicle is being repaired.    

1.13 Drivers are required to present a valid driver’s licence, valid for the vehicle group rented, and a valid passport. The licence must be valid throughout the period stated in the rental agreement.  Photocopies are not accepted.

1.14 Drivers must be registered on the rental agreement and must be present to sign it.

1.15 Drivers must bring an international driver’s licence translated into English if their licence was issued in a non-roman alphabet-based language.

1.16 Drivers must be at least 20 years old to rent a vehicle. For minibuses and large SUVs, drivers must be at least 23 years old.

1.17 Drivers between 18 and 20 years old can rent a small vehicle but are subject to a young driver’s fee which is collected at check out.

2. Lessor´s obligation

2.1 Lessor must provide the vehicle in good roadworthy condition, properly taxed, and registered according to Act No. 65/2015 on the renting of vehicles subject to mandatory registration of vehicles.

2.2 Lessor undertakes the responsibility to keep all vehicles insured.

2.3 Lessor will deliver the vehicle with a full tank of fuel.

2.4 The lessor must inform the lessee to read the content of the rental agreement and the obligations they face when signing it.

2.5 The lessor will make every effort to inform the lessee of Icelandic traffic regulations, traffic signs, and prohibited driving behaviours such as driving off-road. The lessor will also advise caution towards animals on the roads.

2.6 If the vehicle malfunctions due to normal wear and tear, the lessor intends to provide another vehicle as soon as possible or ensure that repairs are made as soon as possible. This does not affect the rental payment or any other charges due during the rental period. In such cases, the lessor is not liable for the lessee´s costs such as accommodation, airline tickets, or other laid-out costs.

2.7 Lessor is not responsible for any currency difference that might occur due to the use of payment cards, prior to, during or after the end of rental. 

2.8 Lessor is not responsible for the loss or damage to any property kept inside the vehicle.

2.9 Lessor´s prices and fees applied are according to the price listed or estimation at the lessor´s discretion.  

3. Insurances

3.1 All rentals include third-party liability for injury to persons and damage to property caused by the vehicle. Personal injury insurance for the driver is also included. These insurances are mandatory according to Icelandic laws and regulations.    

3.2 Lessee must pay the full excess amount if the cost of damage is higher than the excess. If the cost of the damage is lower than the excess amount lessee must pay the full value of the damage.

3.3 Lessee, insured through a third-party insurance provider, such as a payment card, broker, or insurance company, must settle the cost of damage with the lessor first and then apply for a refund through the insurance provider.

3.4 In cases when the vehicle gets damaged, lessee´s payment is compensation for the cost of repairs, any diminish in value, and loss of use the damage may incur.

3.5 Lessor reserves the right to decide if/when the damage will be repaired.

4. Insurance coverage  

4.1 Third Party Liability (TPL) Lessee´s costs for injury or damage they have caused to another person or property.

4.2 Collision Damage Waiver (CDW)  Lessee’s costs resulting from damage to the vehicle are reduced according to the excess amount. If CDW is declined, the lessee is fully responsible for any damage, liability can amount up to the full value of the vehicle. CDW is included in all rentals.

4.3 Theft Protection (THP) Lessee’s costs resulting from theft of the vehicle are reduced according to the excess amount. Does not cover the loss or theft of personal belongings.

4.4 Windshield Protection (WP) Lessee´s costs resulting from damage to the windshield, when gravel or rocks get thrown up from the ground onto it, is reduced according to the excess amount.

4.5 Sand and Ash Protection (SAAP) Lessee´s costs resulting from damages to paint, glass, lights, and plastic parts when external objects are blown onto the vehicle, are reduced according to the excess amount. 

4.6 Gravel Protection (GP) Lessee´s costs resulting from damages to the headlights and small chips to the paint when gravel gets thrown up onto the vehicle are reduced according to the excess amount.

5. Insurance packages

5.1 Silver Insurance Package Includes: Collision damage waiver, Third Party Liability, Gravel protection, and reduced excess.

5.2 Platinum insurance package Includes: Collision damage waiver, Third Party Liability, Gravel protection, Windshield protection, Theft protection, Sandstorm protection and reduced excess.

6. General limitation of insurance liability

6.1 Applies to the vehicle registered on the rental agreement. If a vehicle needs to be exchanged due to any damage, the purchased insurance on the former vehicle is no longer valid. The lessee must/may purchase a new insurance for the exchange vehicle.

7. None of the insurance cover

7.1 Damage owing to war, revolution, civil unrest, or rioting.

7.2 Damage inflicted by, or by colliding with, an animal.

7.3 Damage to seats, carpets, mats, or other parts of the interior.

7.4 Damage to the vehicle’s parts when driving on rough or uneven road surfaces, including but not limited to; ridges left by road graders, stones lodged in the road surface or at the edge of the road, speedbumps, or potholes. This applies to damages affecting tires, undercarriage, batteries etc.

7.5 Damage resulting from driving in places where the vehicle is not permitted to be driven, such as on closed roads, tracks, rough trails, in snowdrifts, on ice, across un-bridged rivers or streams, on beaches, on causeways accessible only at low tide or in other off-road areas.

7.6 Damage caused by water to the vehicle, engine, electronics, interior etc.

7.7 Damage caused to the vehicle by the wind blowing up, while opening, doors, tailgates, or bonnets.

7.8 Damage caused by the driver being under the influence of alcohol, stimulants, or sedatives, or in any other way incapable of driving the vehicle in a safe manner.

7.9 Damage resulting from gross negligence.

7.10 Damage to the engine or other mechanical parts due to incorrect fuel use.

7.11 Damage caused by vehicle rolling over.

7.12 Lost or missing parts from the vehicle, either by theft or other circumstances.

7.13 The cost of hiring an interpreter.

7.14 Towing and Rescue.

8. During the Rental

8.1 Lessee must ensure the vehicle is treated and driven carefully and responsibly.  Only the lessee and any registered additional drivers are authorised to drive the vehicle.

8.2 Lessee is liable for all damages that are not covered by the counterpart’s vehicle liability insurance.

8.3 Lessor reserves the right to charge lessee the full cost of damages caused by another vehicle. If approved by counterparts’ insurance company, a refund will be made to the lessee´s payment card.

8.4 Lessee must immediately notify the police as well as the lessor in case of a collision or an accident and may not leave the scene of the accident until lessor has agreed. Lessee must fill out a damage report describing the incident.  If the lessee fails to report damage incurred during the rental, all insurances will be voided. If another party is involved, they must both contribute and both sign on the accident statement.

8.5 Lessee is responsible for all costs caused by filling the tank with wrong fuel and must pay for any assistance done by external garage. In such cases lessor will charge lessee additional maintenance fee at check in according to lessor’s pricelist.

8.6 Lessee is responsible for the cost of refuelling and/or charging battery and all costs associated with driving for the duration of the rental period. The correct fuel-type is specified in the rental agreement.

8.7 Lessee is responsible for all parking, speeding and traffic fines as well as any road tolls during the rental period. Lessor reserves the right to charge the lessee for these fines as well as taking an administration fee for handling the payment and providing information to the appropriate authorities.

8.8 Lessee is neither authorized to carry out any repairs or modification to the vehicle or any additional equipment leased without lessor’s prior permission.

8.9 Lessee is prohibited from using the vehicle to transport passengers for payment, lending the vehicle to a third party not registered on the rental agreement or subletting the vehicle.

8.10 Lessee is not permitted to travel with the vehicle outside of the country in any circumstances.

8.11 Lessee is prohibited from driving on highland roads, marked F on official maps, as well as Kjalvegur, road 35 and Kaldidalur, road 550. Allowed only in authorised vehicles such as 4WD/AWD. Driving in/or across rivers and/or streams is also prohibited.

8.12 Lessee is prohibited from driving on tracks or trails which do not have road numbers, beaches, and other ‘off-road’ terrain.

8.13 Lessee is prohibited from driving in snowdrifts and on ice.

8.14 Lessee is prohibited from using the vehicle in any way that contravenes Icelandic laws, traffic laws, or the terms and conditions laid out in the rental agreement.

8.15 In cases where the vehicle needs to be towed, except for breakdown, the lessee is fully responsible for the cost. The price is according to lessor’s pricelist, minimum cost is based on 100 km towing, even if the distance is shorter. Local towing companies charge according to their own pricelist. The cost of missing fuel will be charged without service fee. Lessor will not refund lessee for any unused fuel when Full to Empty Policy applies.

8.16 In case when replacement vehicle is needed, lessor may provide one once requested charges on the previous vehicle are fully paid by lessee. This, however, is no guarantee for a replacement vehicle.

8.17 Smoking is prohibited in the vehicle. Fines and charges will apply if violated.

8.18 Cleaning fees applies if the vehicle is returned in an unacceptable state or has bad odour inside the vehicle.

8.19 Lessor collects a road-tax which is imposed by the authorities on all vehicles. This tax is charged according to rental period and is applied regardless of the rental price for the vehicle.

8.20 Lessor reserves the right to charge lessee´s payment card for unused but ordered service of any kind.

8.21 Lessor reserves the right to charge a deposit for any requested assistance by lessee. The deposit will be refunded if the breakdown is the lessor’s responsibility.

8.22 Extending the rental is subject to the consent of the lessor. If the lessee is more than 1 hour late returning the vehicle, they will be charged an extra day´s rental, including extras and insurances, for each day until the vehicle is returned, plus an additional fine set at lessor’s discretion.

8.23 By violating the contract, the lessor will void it and confiscate the vehicle. In addition, the lessor will impose a fine, the height of which is decided at the lessor’s discretion. This fine does not affect the lessee's obligation to pay for any further damages or expenses.

9. Check in

9.1 Lessee must return the vehicle to the rental station specified in the rental agreement at the agreed time. All extras must be returned in working condition or a replacement fee will be charged.

9.2 Lessee must return the vehicle with a full tank of fuel and/or battery minimum 80% charged except if lessee has opted for “Full to Empty Policy” at check out. If the vehicle is returned missing fuel or lacking charge, the lessor reserves the right to charge lessee at a rate that includes a service fee which is set at lessor’s discretion.

9.3 If the vehicle is not returned to the rental station at the specified time, then the police or the lessor is authorized to repossess the vehicle without further notice at lessee’s cost. 

9.4 If lessee returns the vehicle outside of business hours, they are responsible for the vehicle until a member of staff has examined the vehicle. Lessee must leave any optional extras in the boot/trunk, park the vehicle in a safe and secure way, and leave the key in the key drop box at the rental station. Lessee is liable for the sum of any fines levied on the vehicle because of the manner in which the vehicle is left.

9.5 Lessor will charge shipping and handling fee for “lost and found” items.

10. General Conditions

10.1 Additions and changes to the rental agreement, terms and conditions and vehicle condition report shall be made in writing.

10.2 Agreements concluded based on the terms and conditions, also including possible claims for compensation that may be made, shall be governed by Icelandic law.  This applies both to the basis and calculation of compensation. The same applies to claims for compensation based on non-contractual liability. In case of failure to fulfil the terms and condition for this agreement, lessor reserves the right to take legal action for collections, for which lessee is financially liable for.

10.3 Disputes between parties regarding this rental agreement and/or its terms may be submitted to the Appellate Committee of the Consumers Association of Iceland and the Icelandic Travel Industry Association.

10.4 If any provision of the rental agreement or its terms is found invalid or unenforceable pursuant to a judicial decision, the remainder of the rental agreement and its terms shall remain valid and enforceable.

11. Force Majeure

11.1 Neither party of the rental agreement shall be liable to the other party for delays or failure to perform its obligations under the agreement and its terms, other than an obligation for the payment of money, due to causes beyond its control including, without limitation, fire, earthquake, lightning, strike, work stoppage, war, insurrection or terrorist acts (force majeure), for the duration of such an event and for such a time thereafter that is reasonable to enable the party to resume performance under the agreement. The party prevented from performing its obligations shall give notice to the other party of an event of force majeure.

12. Governing Law and Jurisdiction

12.1 The rental agreement and its terms and conditions shall be governed and construed in accordance with Icelandic law. In the event of any dispute or controversy arising out of or relating to the rental agreement and its terms the parties agree to exercise their best efforts to resolve the dispute as soon as possible.

12.2 In the event of a dispute arising out of or in connection with the rental agreement and/or its terms which the parties cannot resolve, the case shall be brought in the venue of the lessor, Iceland.

13. Use of Lessee´s Personal Information

13.1 Lessor uses lessee’s personal information to provide rental-related services to the lessee. This includes weather warnings and other vital information for lessee´s safety. This might include surveys and other marketing material via SMS and/or e-mail.

13.2 Lessor will provide lessee´s personal information, to the extent the law allows and if necessary, with the lessee’s explicit consent to:

13.2.1 Third parties which conduct customer surveys on behalf of the lessor which the lessor uses for improving services to lessee.

13.2.2 Third parties which conduct authentication services for driver’s licences and passports.

13.2.3 Third parties who act on lessor’s behalf in claims administration or in collecting debt the lessee owes lessor.

13.2.4 Authorities and parking companies for example to exercise the rental agreement between parties.

13.2.5 Lessee gives the lessor full permission to obtain personal details of the drivers, if needed, from local Police and Authorities.

13.3. Lessee has the right to request access to the personal information the lessor holds about them and, if justified, lessee may ask for any personal information to be corrected, modified, blocked, or removed. In certain circumstances the lessee has the right to object to the processing of personal information as well as the right to data portability. The lessee shall turn to the lessor in this respect.

13.4. The lessee’s personal information will only be stored for the duration which it needs to be used in conformity with the original purpose of its collection. According to Article 7 of Act No. 65/2015 on the renting of vehicles subject to mandatory registration of vehicles the lessor is obliged to preserve the rental agreement for at least 3 years. In some cases, personal information might be stored for up to 7 years in accordance with the Icelandic Accounting Act No. 145/1994.

13.5. The lessor, as named on the rental agreement, is the data controller of the personal information processed. Contact details of the lessor can be found in the header of the rental agreement.

13.6. The lessee has the right to lodge a complaint to the Icelandic Data Protection Authority if the lessee is of the opinion that the processing of personal information goes against law.

14. Tracking

14.1. Vehicle may be fitted with a vehicle monitoring system. The system collects and monitors vehicle position, location, speed, acceleration, impact data (location, g-force, and direction of impact) and the identifier of the device in the vehicle. The processing of the information is necessary for the purposes of the legitimate interests of the lessor and to protect the vital interests of the lessee and the public.

14.2. When the vehicle has been returned after the time of rental the information collected from the geo-location systems and/or tracking devices will be deleted or kept in a form which does not permit identification of the lessee.